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RECAP: Man Up Event at W Austin’s AWAY Spa

Let’s hear it for the boys! The W Austin certainly let out a cheer last week week with the debut of the “Man Up” facial treatment (featuring Jack Black products) at the AWAY Austin Spa. As you would imagine, the launch drew an A-list of the guys who make the city go ’round.

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Guests at a private reception celebrating the new treatment enjoyed sips and bites from TRACE while enjoying mini-treatments and massages and perusing pop-up shops from Bonobos, St. Bernard Clothing, and Wrong Side Pocket Squares. A portion of the proceeds from purchases benefited Austin Sunshine Camps, a project funded by the Young Men’s Business League.

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The night also showcased the full line of products by Jack Black, among the tops in men’s grooming and skincare. The crowd left looking happy and polished…with more than a few making appointments for the full treatment! Kudos to the W for hosting such a unique event…we don’t get enough of these events that are targeted to guys, but here’s to hoping there will be many more in the future.

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SPECIAL OFFER FROM AUSTIN SOCIAL PLANNER: As a valued reader of Austin Social Planner, we’d like to give you an insider’s offer. Follow this LINK to receive a $50 discount on the Man Up Facial at AWAY – courtesy of our good friends at W Austin.

Written by Kevin Smothers

Kevin Smothers

Co-Founder and Editorial Director,
Austin Social Planner

185 posts

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